Netflix ‘consider move’ into video games
Netflix, not content with being the biggest movie streaming service, is looking to launch its own Apple Arcade-style service.
While Netflix acknowledges that launching a Netflix for games would be a huge undertaking, the company is “excited to do more with interactive entertainment” following the success of interactive shows like Bandersnatch and You v. Wild. Games would also be a lucrative opportunity to exploit Netflix' considerable trove of original IP.
Change of heart: CEO Reed Hastings said that Netflix is not competing with video games like Fortnite by making games, but by “doing the most amazing TV shows you’ve ever seen” and making sure watching Netflix is more exciting than playing games.
Adaptations: Netflix has already built bridges into the videogame audience with shows like The Witcher and the upcoming Resident Evil series, and they are currently working with Ubisoft to develop new and presumably transmedia IPs.